Elisa launches Mobile Instant Messaging Across Finland Powered by Colibria
Providing end-to-end Window Live Messenger solution to enable PC to mobile IM for over 2.2 million subscribers
Elisa, a leading Finnish communications service company, has announced the launch of its Windows Live Messenger mobile service provided by Colibria. The service enables over 2.2m subscribers to chat instantly with friends and colleagues whether via mobile handset or PC.
The new Windows Live Messenger service fuses the feature-rich experience of internet IM with the intimate, engaging nature of mobile. Colibria’s end-to-end Mobile Instant Messaging (MIM) solution supports an intuitive, personal experience built on its award-winning server and client technology. The immediate and expressive nature of MIM with dialogue history and emoticons allows for a richer, more community focused messaging experience.
Mikko Mattinen, Head of Content Services at Elisa commented, "Mobilising IM users and encouraging a new community of messenger users is key to our position as a leading innovator in this market. We are happy to start co-operation with Colibria and trust their technology."
Keith Gibson, CEO at Colibria commented, "Providing a dynamic and intuitive platform for Elisa to bring together PC IM users and mobile subscribers will create a superior community messaging experience for customers. In addition to enabling the best possible user experience, the new MIM service provides the opportunity to drive ARPU with increased data usage and additional services."
The Windows Live Messenger solution from Colibria will be enhanced with its Subscription Server and Download Server. The Subscription Server supports the operator’s marketing campaigns and multiple subscription charging models while the Download Manager enables the creation of push and pull models for downloads and upgrades of each device’s client software.
About Colibria
Colibria is the leading global provider of new generation Mobile Instant Messaging (MIM) and Presence solutions for Operators and Service Providers. Founded in 2000, Colibria has offices in the UK, Norway, Belgium, Spain, Singapore and the Philippines. Colibria powers a growing number of mobile communities throughout Europe, Asia and Latin America with a total addressable subscriber base in excess of 300 million worldwide.
The messaging industry is in a new phase of growth driven by mobile communities, social networking and convergence. Colibria created its Elevate platform to unlock these new revenue streams for Operators and Service Providers. Elevate is a flexible, market-leading server and client product suite which enables the deployment, expansion and growth of MIM, convergence based messaging and Presence services.
Colibria is an active participant in the evolution of international standards, contributing to the OMA IMPS forum, as well as the GSMA’s Personal IM initiative. Colibria is also a founding member of the COMET alliance.
Colibria’s investors are Northzone Ventures (www.northzone.com), Verdane Capital (www.verdanecapital.com) and Ferd Venture (www.ferdventure.no).
About Elisa
Elisa Corporation is a leading Finnish communications service company. Elisa offers its private, corporate and institutional customers voice and telecommunication services, customised communications services solutions and network operator services. Elisa is the broadband market leader in Finland. It has over 1.3 million fixed line subscriptions, of which broadband subscriptions comprise over 513,000. Elisa is a forerunner in providing new mobile and content services, and it has over 2.2 million mobile phone subscribers. Elisa is listed on the Helsinki Exchanges, its revenue for 2006 amounted to EUR 1.52 billion and it has 3,300 employees. Elisa offers services through the Elisa, Saunalahti and Kolumbus trademarks, and internationally in association with its partners Vodafone and Telenor.